Endeca is an Oracles newest BI(Business Intelligence) tool.
Endeca company is started in the year of 1999 and was based in Cambridge, M.A. Endeca company mainly concentrated on eCommerce market. The main intention of this company is to provide the websites that can able to drill-down to see finest data.
For example let us see in users perspective. User want's to buy a new T.V so he opened one online website(For example flipkart, Amazon etc..). In the search box he typed for T.V. Here we need to display all the new T.V's which are arrived recently into the market. So, as per his search he got some results like Samsung, Sony, videocon etc. Here he selects Samsung T.V's only(In the filter box he selected only Samsung TV's as a filter). Then some query is running behind and is display's only Samsung T.V's. Each T.V is displaying with some properties like model number, price , Full HD or HD Ready etc. Here user want's to go for Samsung T.V's which are having Full HD only. So this way he is looking for the finest data of each T.V, after that he will decide and buy a T.V. If we want all these features means we need to go for Endeca. This type of search is also called as "faceted search" or guided search. Means we are guiding the user to decide the best of his requirements. Here in this case he want's a new T.V, So we are guiding him to choose the best T.V's available in the market in Samsung model.
This is the place where Endeca concentrated(eCommerce market). That is the reason now a days all the new eCommerce websites are looking for this new feature. HMV.com, Sony's Online Store and autotrader.com all these websites are having this feature now. This is the way they improved their business.
So, in order to reach the eCommerce requirements endeca developed MDEX Engine.We have two types of data available in the world.
1)Structured data
2)UN-Structured data
Our Endeca MDEX engine is a semi-structured database.We will discuss more detail about this MDEX engine later.
Endeca company is started in the year of 1999 and was based in Cambridge, M.A. Endeca company mainly concentrated on eCommerce market. The main intention of this company is to provide the websites that can able to drill-down to see finest data.
For example let us see in users perspective. User want's to buy a new T.V so he opened one online website(For example flipkart, Amazon etc..). In the search box he typed for T.V. Here we need to display all the new T.V's which are arrived recently into the market. So, as per his search he got some results like Samsung, Sony, videocon etc. Here he selects Samsung T.V's only(In the filter box he selected only Samsung TV's as a filter). Then some query is running behind and is display's only Samsung T.V's. Each T.V is displaying with some properties like model number, price , Full HD or HD Ready etc. Here user want's to go for Samsung T.V's which are having Full HD only. So this way he is looking for the finest data of each T.V, after that he will decide and buy a T.V. If we want all these features means we need to go for Endeca. This type of search is also called as "faceted search" or guided search. Means we are guiding the user to decide the best of his requirements. Here in this case he want's a new T.V, So we are guiding him to choose the best T.V's available in the market in Samsung model.
This is the place where Endeca concentrated(eCommerce market). That is the reason now a days all the new eCommerce websites are looking for this new feature. HMV.com, Sony's Online Store and autotrader.com all these websites are having this feature now. This is the way they improved their business.
So, in order to reach the eCommerce requirements endeca developed MDEX Engine.We have two types of data available in the world.
1)Structured data
2)UN-Structured data
Our Endeca MDEX engine is a semi-structured database.We will discuss more detail about this MDEX engine later.
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